Building relationships is Key

Director of Worldwide Convention Specialists, a company specializing in research and representation by offering marketing solutions within the meetings industry, Anette Palm has been working in the field for over a decade. She brings with her valuable experience in all sectors of the convention industry, the world over, having lived and worked both in Australia and in Germany. A woman who prefers face-to-face contacts, a people’s person, Anette is passionate about her work. She believes in the power of relationships and explains how forging strong relationships can help you go a long way in this business. – Words Vicky Koffa

Leading a team of 10 members located strategically around the world – hence the name Worldwide Convention Specialists – Anette Palm is a strong believer in face-to-face interaction, the platform where deals are struck, relationships are forged and trust is established.

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AEG Client Perspectives: Is the art of relationships being eroded?

Director of Worldwide Convention Specialists, Anette Palm expands on why we should not neglect the importance of relationships in an increasingly competitive world.

 Interviewed by Rochelle Uechtritz 

“Professionalism, pride, passion and outstanding presentation with an innovative approach is how I would sum up AEG Convention Centres and their teams.” Anette Palm, Director, Worldwide Convention Specialists

Tell us about your company, Worldwide Convention Specialists based in Germany.

Worldwide Convention Specialists provide support to convention centres and convention bureaux throughout the world, by lead generation and representation within the International, European and Asia Pacific association meetings market place.

“Over the past 12 years, we have established more than 8,000 highly qualified contacts, many of whom organise more than 2-3 events with a worldwide, Asia Pacific or European rotation.”

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